Privacy Policy
Last updated: 4 April 2026
1. Who We Are
Zuhoor (“we”, “us”, “our”) is a product of 197.AI. We provide a Generative Engine Optimization (GEO) platform that helps businesses monitor and optimize how they appear in AI search engines. Our website is zuhoor.ai. For privacy questions, contact us at privacy@zuhoor.ai.
2. Information We Collect
2.1 Account Information
When you create an account, we collect:
- Name and email address (via Clerk, our authentication provider)
- Organization name
- Payment information (processed by Stripe — we never store card details)
2.2 Brand & Website Data
When you use our platform, we collect and process:
- Your website URL and domain name
- Publicly available website content (crawled pages, meta tags, schema markup)
- Brand information you provide (description, positioning, key facts)
- Competitor names and domains you specify
2.3 AI Search Results
We query AI search engines (ChatGPT, Gemini, Claude, DeepSeek, Google AI Overviews, and others) on your behalf using queries related to your brand and industry. The responses from these engines are stored and analyzed to generate your visibility reports.
2.4 Usage Data
We automatically collect:
- Pages visited and features used within the dashboard
- Audit and monitoring history
- Browser type, device information, and IP address
2.5 Free Tool Data
When you use our free tools (AI Visibility Checker, Crawler Check, llms.txt Generator, Schema Generator), we collect the URL you submit and your email address (if provided). Results are stored to improve our service.
3. How We Use Your Information
We use your information to:
- Provide, maintain, and improve our GEO platform
- Run AI visibility audits, monitoring, and competitor analysis
- Generate content briefs and articles for your brand
- Send audit reports, monitoring alerts, and account notifications
- Process payments and manage your subscription
- Respond to support requests
- Improve our platform and develop new features
4. Third-Party Services
We use the following third-party services that may process your data:
| Service | Purpose | Data Shared |
|---|---|---|
| Clerk | Authentication & user management | Name, email, organization |
| Stripe | Payment processing | Payment details, billing address |
| Neon | Database hosting (EU region) | All platform data |
| Vercel | Website hosting | Usage logs, IP addresses |
| Resend | Email delivery | Email address, report content |
| Inngest | Background job processing | Audit and monitoring job data |
| OpenAI, Anthropic, Google, DeepSeek, Perplexity | AI engine testing | Search queries (not your personal data) |
5. Data Storage & Security
- Your data is stored in Neon PostgreSQL databases hosted in the EU (AWS eu-west-2).
- All data is encrypted in transit (TLS/HTTPS) and at rest.
- We do not sell your data to third parties.
- Access to production systems is restricted to authorized personnel.
- We use API keys with minimal required permissions for all third-party integrations.
6. Data Retention
- Active accounts: Data is retained for the duration of your subscription.
- Cancelled accounts: Data is retained for 90 days after cancellation, then deleted.
- Free tool usage: Results are retained for 12 months.
- You can request deletion of your data at any time by emailing privacy@zuhoor.ai.
7. Cookies
We use essential cookies for authentication (Clerk session cookies) and functionality. We do not use advertising or tracking cookies. Analytics cookies, if used, are privacy-respecting and do not track you across websites.
8. Your Rights
Under GDPR and applicable data protection laws, you have the right to:
- Access your personal data
- Rectify inaccurate personal data
- Delete your personal data (“right to be forgotten”)
- Export your data in a machine-readable format
- Object to processing of your personal data
- Withdraw consent at any time
To exercise any of these rights, email privacy@zuhoor.ai.
9. Children's Privacy
Zuhoor is not intended for children under 16. We do not knowingly collect personal data from children.
10. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes by email or through a notice on our website. The “Last updated” date at the top of this page indicates when this policy was last revised.
11. Contact
For questions about this privacy policy or your data, contact:
197.AI (Zuhoor)
Email: privacy@zuhoor.ai